Tag: hyperbole
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It’s Snowy Deck & Patio Furniture Season
Christmas is over and back in its box in the attic. The jet stream is blowing hard across the Great Lakes and pummeling us with sub-zero wind chills and lake effect snow, arctic clippers and blowing down across Ohio and, this week, that newest hyperbolic wild weather phenomena–the BOMB CYCLONE (oh how the marketing brahs…
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Should I Fear Storms With Names?
For the past three years, The Weather Channel has adopted a widely criticized advertising strategy of giving names to winter storms. They’re not doing it to make you safer, or even to make it simpler to take about storms. What they want to do is get you talking about these storms and, more importantly, clicking on…
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Only An Idiot Thinks They’ll Take Your Guns
These posts keep showing up in my timeline, and here’s the disclaimer: I wish I had the reserve to keep my mouth shut, because I’m passionately indifferent about gun control. It is politically untenable and pragmatically impossible. The “war on drugs” has cost us billions, with billions more to be spent, and for what: we…
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The Weather-Tainment Industry
It’s snowing outside–actually, it’s not–but I could have written that a day ago, or on almost any day in the young year of 2014 as we slog our way through the coldest, snowiest winter in recent memory. As of Wednesday, Feb 11, we have enjoyed just 2 days with temperatures above freezing, both of which…