Tag: marketing
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It’s Snowy Deck & Patio Furniture Season
Christmas is over and back in its box in the attic. The jet stream is blowing hard across the Great Lakes and pummeling us with sub-zero wind chills and lake effect snow, arctic clippers and blowing down across Ohio and, this week, that newest hyperbolic wild weather phenomena–the BOMB CYCLONE (oh how the marketing brahs…
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Heartless Killers….
Ever look at a headline and you think wow, someone found that interesting enough to write about? (Quit smirking. This one doesn’t count.) I knew these brats were up to no good. But who knew J. Crew was still a thing? Their crap never fit me and always cost too much, but the pictures were…
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Should I Fear Storms With Names?
For the past three years, The Weather Channel has adopted a widely criticized advertising strategy of giving names to winter storms. They’re not doing it to make you safer, or even to make it simpler to take about storms. What they want to do is get you talking about these storms and, more importantly, clicking on…
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What To Name A Generation?
I recently read a moderately interesting article from NPR about generation names, where they came from, and how they evolve. Towards the end, the author mentioned how the generation now referred to as Millennials were, for a long time, called Generation Y–a nod to my group, Generation X. The Gen Y name, according to the…
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Really?
First off, let’s get this on the table: I suck, because I clicked on this ad just because…well, you know “why because.” It just bothers me–maybe because I have daughters who have to live in this world, or maybe because they played me like mouth harp and I’m filled with self-loathing. And that’s the post:…
Old Road Apples 